Bachelor of Science in Digital Entrepreneurship, Leadership & Innovation

Design Your Economic Future
Through Digital Entrepreneurship

At INNOVAE Business School, we believe education should be Free, Open, and Online for everyone. That’s why this degree is accessible to all — no tuition fees, no entry exams, no barriers.

The Bachelor of Digital Entrepreneurship, Leadership & Innovation is designed for those who want to build and scale online businesses — from e-commerce and platforms to SaaS and creator-led ventures — and lead with data, technology, and creativity in a borderless economy.

This program equips you with the knowledge, tools, and mindset to turn digital ideas into real ventures, automate and optimize operations, and grow with analytics and innovation — without financial or geographical limits.

Why Choose This Degree?
Complete your Bachelor’s
in just 2 years

At INNOVAE, we believe education should move at the pace of your ambition. Our accelerated program structure allows you to complete your degree in only two years, without sacrificing academic depth or quality. This means you can launch digital projects sooner, test business ideas in real markets, and gain traction while you study — turning learning time into growth time.

Access 33 modules, 132 units, and 528 lessons — 100% online, open, and free

With INNOVAE, barriers to education no longer exist. You gain access to a comprehensive curriculum that covers every aspect of digital entrepreneurship — strategy, product, marketing, technology, analytics, and leadership — all at no cost. Because our programs are online, you can study from anywhere in the world, at any time, and immediately apply what you learn to your current or future online venture.

Learn through microlearning: short, flexible lessons that adapt to your lifestyle

We understand that modern learners have responsibilities, jobs, families, and other commitments. That’s why we designed our curriculum with microlearning in mind. Short, focused lessons help you move fast: build MVPs, run experiments, analyze data, and iterate. Learn in sprints during commutes or breaks, then put new tactics into practice the same day on your website, store, or product.

Combine academic rigor with real-world application

At INNOVAE, we believe education should lead to action. Every concept connects to execution: customer research, funnel design, growth loops, paid media, automation, and monetization. Through cases and projects, you’ll practice the skills that power real digital businesses and leave with portfolio-ready work that proves what you can do.

Graduate with an official European diploma for only €165

While all content is open and free, you can choose to graduate with an official European diploma issued by INNOVAE Business School in Estonia, a member state of the European Union. For a one-time transparent fee of €165, you’ll receive international academic recognition through 120 ECTS credits. This diploma strengthens your professional credibility and opens doors to global opportunities while keeping education affordable and accessible.

Program Structure

Duration: 2 years
Modules: 33
Units: 132
Lessons: 528
Workload: 3,600 hours | 120 ECTS credits

Throughout the program, you’ll explore subjects such as:

Digital Entrepreneurship & the Online Economy
Creativity, Innovation & Disruptive Thinking
Design Thinking, Lean Startup & No-Code MVPs
Digital Business Models, E-commerce & SaaS
Leadership, Productivity & Remote Team Management
Growth Marketing, Analytics & Automation
Global Digital Strategy & Scaling

The program is structured to guide you from the fundamentals of digital entrepreneurship to advanced skills in product, growth, and leadership. Each module builds upon the last, ensuring a logical progression and a strong learning curve. With 3,600 hours of academic training, equivalent to 120 ECTS credits, this degree is fully aligned with the European Higher Education Area. This structure ensures that you not only gain knowledge but also develop competencies that are transferable worldwide — and directly applicable to launching and scaling online ventures.

Skills You’ll Gain

By the end of this program, you will:

Learn to launch, manage, and scale online businesses.
Master digital growth tools — from SEO/SEM and paid media to analytics and CRO.
Build and iterate no-code/low-code MVPs and automated workflows.
Lead remote teams with agile methods, communication, and data-driven decision-making.
Gain the confidence to turn digital vision into measurable impact.

This program develops both your hard skills — such as funnel design, experimentation, product strategy, e-commerce operations, and marketing analytics — and your soft skills, including leadership, communication, and problem-solving. The result is a practitioner who can ideate, build, launch, and grow digital ventures with clarity and speed.

Career Opportunities

Graduates of this program are prepared for a wide range of professional and entrepreneurial paths, including:

E-commerce Founder / Online Store Owner
Digital Product Manager / SaaS Entrepreneur
Growth Marketing Lead / Performance Strategist
Digital Business & Innovation Consultant
Digital Transformation Leader
Community Builder / Creator-Economy Entrepreneur

This degree opens doors across the digital economy, but more importantly, it equips you to create your own path. Whether you want to build an e-commerce brand, launch a SaaS product, or scale a services business online, the skills you gain will help you adapt and succeed in a fast-moving, data-driven market.

More Than a Degree: A Vision of Freedom

This program is not about training employees — it’s about developing independent digital creators, operators, and leaders who can build sustainable online businesses. At INNOVAE, we see education as a tool for empowerment: financial freedom through recurring revenue models, creative freedom through technology, and professional freedom through entrepreneurship. The Bachelor in Digital Entrepreneurship, Leadership & Innovation is a step toward independence, confidence, and impact in the global digital economy.

Your European Advantage

As an INNOVAE graduate, you benefit from the prestige of studying at a school officially registered in Estonia, European Union. Estonia is recognized worldwide as a pioneer in digital transformation, innovation, and business-friendly policies. Your degree carries international recognition through the European Higher Education Area (EHEA), giving you credibility anywhere in the world.

Additionally, graduates can take advantage of Estonia’s e-Residency program, which allows you to establish and manage a global company entirely online. This opportunity makes your education not only theoretical but also a practical bridge to global digital entrepreneurship.

Your Official Degree

Duration: 2 years
ECTS Credits: 120 (European Higher Education standard)
Diploma Fee: €165 (one-time cost)

Your diploma validates your effort and dedication, turning two years of open and free education into an official European credential. With this diploma, you’ll be equipped to pursue global opportunities, expand your online ventures, or continue your studies internationally with recognized academic standing.

Program Curriculum: Modules, Units & Lessons

The Bachelor of Digital Entrepreneurship, Leadership & Innovation is structured to give you a complete and progressive learning journey. Over 33 modules, 132 units, and 528 lessons, you’ll move step by step from core foundations of digital business and leadership to advanced strategies in product, growth, and scaling online.

Each module is designed to build on the previous one, ensuring that your knowledge grows in a logical and practical sequence. Units break down key themes into focused areas, while lessons deliver short, engaging content that you can immediately apply to your website, store, app, or service. This approach combines academic rigor, practical application, and total flexibility — helping you learn on your terms while building skills that last a lifetime.





U1: The New Economy and the Digital Revolution

U2: What is Digital Entrepreneurship and How It Works

U3: Digital Ecosystem and Digital Business Models

U4: Opportunities, Challenges, and Mindset for Digital Success

U1: Fundamentals of the Digital Entrepreneurial Mindset

U2: High-Performance Philosophy in the Digital Environment

U3: Managing Risk, Uncertainty, and Failure in the Digital World

U4: Building the Mindset for Scalability and Sustainable Success

U1: The Opportunity Discovery Process in the Digital Environment

U2: Analysis of Problems, Needs, and Gaps in Digital Markets

U3: Trends, Technologies, and Changes in the Digital Ecosystem

U4: Frameworks for Digital Opportunity Discovery

U1: Market Research in the Digital Environment

U2: Qualitative Techniques – Understanding the Customer in Depth

U3: Quantitative Techniques – Fast and Effective Validation

U4: Data Analysis, Validation, and Decision-Making

U1: Validation as the Key to Entrepreneurial Success

U2: Customer Analysis – Jobs, Pains & Gains

U3: Designing the Value Proposition – Solutions, Pain Relievers, and Gain Creators

U4: Communication and Validation of the Value Proposition

U1: Fundamentals of the Business Model and Its Importance

U2: Designing the Business Model with the Business Model Canvas

U3: Digital Business Models: Types and Strategies

U4: Evaluation, Validation, and Optimization of the Business Model

U1: Fundamentals of Digital Strategy and Go-To-Market (GTM)

U2: Designing the Digital Strategy – Channels, Messages, and Experience

U3: Go-To-Market (GTM) Planning

U4: Metrics, Optimization, and Scalability of the Digital Strategy

U1: Fundamentals of Digital Product Design – UX, UI, and Prototyping

U2: User Experience (UX) Design

U3: Interface Design (UI) – Visual, Interaction, and Style

U4: Prototyping, Validation, and Improvement of the Digital Product

U1: Fundamentals of Website and Platform Creation

U2: Design and Structure of Effective Websites

U3: Creation and Configuration of Online Stores and E-commerce

U4: Optimization, Launch, and Measurement of Platforms

U1: Fundamentals of SEO and How Search Engines Work

U2: On-Page SEO – Content and Structure Optimization

U3: Technical SEO and Linkbuilding Strategies

U4: Advanced SEO, Local, for E-commerce and Platforms

U1: Fundamentals of Digital Advertising and Paid Media

U2: Designing Digital Advertising Strategies

U3: Campaign Execution on Advertising Platforms

U4: Optimization, Metrics, and Scaling of Digital Advertising

U1: Fundamentals of Social Media Strategy

U2: Designing Content and Communication Strategies on Social Media

U3: Management and Growth of Digital Communities

U4: Metrics, Optimization, and Monetization of Communities

U1: Fundamentals of Conversion Funnels and the Customer Journey

U2: Designing Conversion Funnels and Lead Nurturing

U3: Tools and Automation of Digital Marketing

U4: Metrics, Optimization, and Scaling of Funnels and Automation

U1: Fundamentals of Digital Sales and Conversion Psychology

U2: Closing Techniques, Persuasion, and Objection Handling

U3: Consultative Sales and Selling on Social Media

U4: Metrics, Optimization, and Predictive Sales Systems

U1: Fundamentals of Financial Management in Digital Businesses and Startups

U2: Building Financial Models and Projections

U3: Pricing, Costs, Cash Flow, and Profitability

U4: Finance for Scalability, Investment, and Growth

U1: Legal Fundamentals and Business Structuring in Digital Businesses

U2: Contracts, Agreements, and Essential Legal Documentation

U3: Asset Protection, Branding, and Intellectual Property

U4: Legal Management for Growth, Scalability, and Internationalization

U1: Talent Management in Digital Businesses and Startups

U2: High-Performance Teams: Models and Strategies

U3: Corporate Culture in Digital Businesses

U4: Leadership, Motivation, and Performance Management in the Digital Era

U1: Fundamentals of Growth Marketing, Digital Marketing, and Online Sales

U2: Designing Digital Marketing Strategies and Demand Generation

U3: Digital Sales Strategies, Conversion, and Revenue Optimization

U4: Scaling, Metrics, and Optimization for Sustainable Growth

U1: Digital Revenue Models: Types and Strategies

U2: Designing a Viable and Sustainable Monetization Model

U3: Revenue Growth: Optimization, Retention, and Lifetime Value

U4: Scalability and Sustainability of Digital Revenue Models

U1: Financial Fundamentals for Digital Businesses and Startups

U2: Financial Models, Scenarios, and Projections

U3: Cash Flow Management, Runway, and Burn Rate

U4: Finance for Growth, Scalability, and Investment

U1: Fundamentals of Digital Marketing and Growth Hacking

U2: Digital Marketing Strategies: Traction and Acquisition

U3: Growth Loops, Funnels, and Conversion Optimization

U4: Scaling and Growth Systems: Data-Driven Marketing and Automation

U1: Fundamentals of Personal Branding and Digital Branding

U2: Storytelling, Communication, and Strategic Positioning

U3: Building Digital Presence, Authority, and Online Reputation

U4: Scaling, Monetization, and Sustainability of Personal Branding

U1: Fundamentals of Digital Advertising and Paid Media

U2: Campaign Design and Targeting Strategies

U3: Optimization, Remarketing, and Conversion Rate Optimization (CRO)

U4: Campaign Scaling and Growth with Paid Media

U1: Fundamentals of Digital Analytics and Key Metrics

U2: Dashboard Design, KPIs, and Metrics Systems

U3: Analysis, Optimization, and Attribution Models

U4: Data-Driven Decision Making and Predictive Growth

U1: Fundamentals of Automation in Digital Businesses

U2: Marketing Automation and Lead Acquisition

U3: Sales Automation and Customer Management (CRM)

U4: Operational Automation, Tool Integration, and Scalability

U1: Fundamentals of Finance for Digital Businesses

U2: Financial Models and Key Metrics in Digital Businesses

U3: Cash Flow Management, Budgets, and Forecasts

U4: Financial Analysis for Decision-Making and Scalability

U1: Fundamentals of Analytics and Data-Driven Culture

U2: Definition of KPIs, Metrics, and Measurement Systems

U3: Dashboards, Data Visualization, and Business Intelligence

U4: Advanced Analytics, Predictive Models, and Optimization

U1: Technological Ecosystem of a Digital Business

U2: Digital Tools for Marketing, Sales, and Customer Service

U3: Tools for Operations, Productivity, and Business Management

U4: Artificial Intelligence, Security, and the Technological Future

U1: Scalability Models and Sustainable Growth

U2: Growth and Marketing Strategies for Scalability

U3: Internationalization and Global Expansion of Digital Businesses

U4: Technology, Finance, and Operations for Global Scalability

U1: Mindset, Discipline, and the Philosophy of Success

U2: Emotional Management, Resilience, and Overcoming Failure

U3: Purpose, Vision, and Life Design

U4: Productivity, Focus, and High Performance

U1: Principles of the Successful Entrepreneurial Mindset

U2: The Mental DNA of the Modern Digital Entrepreneur

U3: Philosophy of High Performance and Exponential Growth

U4: The Inner Game of Success: Mind, Money, and Life

U1: Fundamentals of Personal and Business Leadership

U2: Transformational and Adaptive Leadership in the Digital Era

U3: Building and Managing High-Performance Teams

U4: Purpose-Driven Leadership, Impact, and Long-Term Vision

U1: Creative and Innovative Mindset for Digital Entrepreneurs

U2: Applied Innovation Methodologies: Design Thinking, Lean Startup, and More

U3: Designing Innovative and Disruptive Business Models

U4: Culture of Innovation and Creative Leadership in the Digital Economy





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