Lesson 1 — Identity Shift
Application & Reflection
1.1.9. Identity Alignment Exercise
This exercise is designed to help you consciously align your current behavior with the
entrepreneurial identity you are choosing to adopt. Rather than treating identity as an abstract idea, you will
translate it into concrete statements and next actions. Complete this exercise slowly and honestly — your goal
is not to write “perfect” answers, but to create a clear bridge between who you are today and who you are
committed to becoming.
Instructions: Write your responses in complete statements. Avoid single words or vague phrases.
Wherever possible, describe specific behaviors, decisions, or patterns you can observe in your daily life.
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Current Identity Statement
Complete the sentence in a full paragraph:
“At present, I operate as someone who…”
Describe how you currently see yourself in your work and decisions. Include how you approach risk, responsibility,
learning, and uncertainty. Be specific and honest, even if your description is uncomfortable to read.
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Future Identity Statement
Complete the sentence in a full paragraph:
“To execute at the level required, I must operate as someone who…”
Describe the entrepreneur and leader you are becoming. How does this version of you think, decide, act, and
respond to obstacles? Identify key qualities (e.g., ownership, initiative, resilience, strategic focus) and
express them as “I” statements.
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Behavior Gap Analysis
List specific behaviors that reflect both identities:
(a) Three existing behaviors aligned with your current identity:
- Behavior 1 — ___________________________________________
- Behavior 2 — ___________________________________________
- Behavior 3 — ___________________________________________
(b) Three required behaviors aligned with the identity you are adopting:
- New behavior 1 — ________________________________________
- New behavior 2 — ________________________________________
- New behavior 3 — ________________________________________
Ensure that each new behavior is concrete and observable (for example: “I schedule weekly customer interviews,”
not “I care more about customers.”).
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Immediate Implementation Commitment
Write one clear commitment that connects identity to your next action:
“My next decision will reflect the identity I am stepping into — not the identity I am leaving behind.”
Specify the next real decision you will face (today or this week) and describe how you will
handle it differently when acting from your new identity. Write this as a concrete “When X happens, I will Y…”
statement.
🧠 Reflection Reminder
Identity alignment is not achieved by writing statements once, but by revisiting and acting on them
repeatedly. After you complete this exercise, keep your future identity statement and new behaviors
visible — on your desk, in your notebook, or on your phone.
Each time you face a meaningful decision, ask:
“Which identity am I reinforcing with this choice — the one I am leaving, or the one I am stepping into?”
Over time, these aligned decisions become evidence that your new entrepreneurial identity is not just aspirational,
but real.